ג'יאנגסו חמש פריחתו של מפעל מברשת השיניים
Feb 19, 2020
DuringtheQingDynasty, LiuWanxingbuiltYangzhou' sfirstbeefbonetoothbrush.WhatLiuWanxingdidn' texpectisthataftermorethan170years, hischildrenandgrandchildrenmadethisindustrybiggerandstronger.Atpresent, thetoothbrushesproducedbyHangjihaveoccupied60% ofthenationalmarketand35% oftheworld&39 #;. Smarket.AsanativeofHangji, YangZhaojin, likeeveryoneelse, wasengagedintheproductionandsalesoftoothbrushesthathisparentshaddone.Intheearly1990s, YangzhouWuaiToothbrushFactorywasestablished.JiangsuFiveLoveGroupCo, Ltd.In2003, afterColgate' swholly-ownedacquisitionofthedomesticbrandSanxiaotoothbrushes, Wuaitoothbrushesroserapidly, accountingforupto30% ofthedomesticmarket, effectivelyfillingthemarketgapleftbytheacquisitionofSanxiao.FiveLovehasalsoreachedagloriousperiodofhisdevelopment.Enlistedbyvarioushonorsandwiththestrongsupportofvariousfinancialinstitutions, YangZhaojinbeganhisambitiousinvestmentexpansionplan, tryingtosurpasstheheightoftheSanxiaoGroup, whichwasfoundedbyhisfellowKoreanHanping, inthefie מברשות ldoftooth.In2003, YangZhaojin
30millionyuanimportedfromGermanytheworld' stopbrushingequipment, expandedproductioncapacitytoimproveproductionandquality, onlytofindoutaftertheequipmentwasboughtback, therelatedsupportinginvestmentisalsomillionsandmillions, theseequipmentdidnotcreatearesponseafterthepurchaseValuable.Inthemarket, thefivelovetoothbrushsiegeisslightlylower, whichhassuccessivelyfilledthegapleftbythethreesmiletoothbrushes.However, theenlargedmarketsharefailedtofillthelostprofitsduetoinvestmentfailure, soYangZhaojindecidedtotransitiontootherindustriestoobtainhigherprofits.Duetoabundantfundsandhugecreditsgrantedbymajorbanks, YangZhaojininvestednearly100millionyuantobuildabatchofhousingonthenewlyacquiredindustriallandinthenameofbuildingemployeedormitories, hopingtoentertherealestateindustryatalowcost.Butbecauseofthenatureoftheland, thesehousesfailedtosellandhundredsofmillionsofdollarsweredeposited.ThisseriesoferroneousinvestmentshasreducedWuai' smainbusinesstoothbrushintoawageearnerformajorbanks.Thehugeamount ההשקעה הושקעה מהנקודות הבנקיות בתעשייה המרקיזים. הבנקים השמרניים התחילו לטפל בקבלת אישור מוואי. וואי, שהייתה חסרת מימוש הדרישות, הייתה חסרת מימון פרטית על מנת להחליט על סיכויים שמקורות ההלוואות בנקאיות.
Theglobalfinancialcrisisthateruptedin2007andthecontinuousappreciationoftherenminbigraduallymadeWuaiGroupaslavetothelendingmarket.WuAibegantobearheavyinterest, sinkingstepbystep.Attheendof2013, thecrisisoffivelovesfinallybrokeoutinthepublic' ssight.Thedebtsowedtofinancialinstitutionsandprivateloansweremorethan400millionyuan, andworkers' wageswereowed5millionyuan.ThedoorofWuaibegantobeblockedconstantly, andthemainbusinesstoothbrushcouldnolongerbeproducedandsoldnormally.Thiswinterinearly2014wasextremelycoldforWuai.







